In the Digital Marketing Space, AI Isn’t Killing Copywriting, It’s Exposing Who Was Never Really Doing It in the first place.
AI isn’t killing copywriting—it’s exposing who was never really doing it in the first place. While AI excels at creating foundational content, real copywriting requires understanding how content flows, flexes, and converts across multiple touchpoints. The businesses settling for “good enough” AI content are losing market awareness, trust, and the human touch that makes people choose them over competitors.