About Us
Pioneering AI-Powered Digital Innovation in Melbourne
OpDee Digital combines 26 years of IT expertise, 19 years of digital marketing experience and 3 years of AI integration to create effective digital solutions for businesses.
We’ve evolved from traditional marketing to specialise in AI consultancy, training and strategic branding, designing tailored solutions for each client—whether you need operational efficiency, better customer satisfaction or stronger branding.
We integrate AI technology with proven digital strategies to deliver measurable results while enhancing your brand across all touchpoints.
Meet the Opdee Team
Our diverse team of digital marketing, AI, and technology experts brings together a wealth of experience, creativity, and technical expertise to deliver exceptional results for our clients.
Derek
Derek serves as a fractional (outsourced) Chief Marketing Officer (CMO) and Chief Technology Officer (CTO) for businesses. He has 19 years of experience in Search Engine Marketing, website design and development, and digital paid advertising with Google, along with 11 years in Facebook Marketing. Additionally, Derek brings 14 years of expertise in product development and project management.
As a cloud architect, he has a deep understanding of tech stack development and management. Derek is a proactive professional known for explaining complex concepts clearly, ensuring his clients stay informed about changes in digital marketing and technology, particularly in AI and business automation.
During 2024 and 2025 Derek has become a forerunner in AI Application Development and is now a recognised Agentic Coder with an expanding following as a top 1% contributor accoss all AI Coding Forums Internationally.
Olywn
Financial Director and Copywriter
Olwyn plays a crucial role in Opdee’s achievements, blending strategic vision with creative prowess to guide the company’s operations towards its objectives. Her meticulous approach enhances all forms of communication, from diligent proofreading to word crafting.
Additionally, her experience in financial management forms the foundation for steady growth. Olwyn’s talent in managing both strategic direction and creative elements is essential in promoting a culture focused on effectiveness, innovation, and sustained prosperity.
Arnel
Creative Director
Arnel, known as Nel around Opdee, is the creative genius behind our brand’s visual identity. As the Creative Director, he excels at aligning brand visions with market presence through effective social branding strategies and thoughtfully designed brand kits. Nel plays a crucial role in developing brand social kits, social media designs, newsletters, and marketing assets that capture the essence of each brand we work with.
He meticulously oversees the creative direction at Opdee, ensuring that all digital channels are on-brand and consistent with established brand guidelines. Nel’s attention to detail means that every marketing piece resonates with our customers’ objectives, creating a cohesive and engaging brand experience.
With his expertise and creative flair, Arnel helps businesses effectively communicate their message and connect with their audiences, making a significant impact in the digital landscape. His passion for creativity drives the team to push boundaries and explore new ideas, all while maintaining the integrity of the brand.
Dee
Head of Operations & Projects
Cindy, who goes by Dee, is central to the smooth operation of business activities at Opdee. Her involvement in project management is crucial, as she ensures that projects move forward effectively and meet their deadlines.
Her approach to managing tasks and timelines is vital in keeping projects on track, demonstrating her ability to handle complex workflows with efficiency.
Jesamie
Lead Front End Developer and UI Designer
Jesamie combines her creativity and technical skills to bring Opdee’s web projects to life. With strong expertise in CSS, HTML, and JavaScript, she crafts engaging and user-friendly websites that are visually appealing and easy to navigate.
Her focus is on creating positive experiences for visitors, ensuring they can easily find what they need while enjoying their time on the site.
Dedicated to helping businesses build their digital identity, Jesamie stays updated on the latest design trends and technologies. Whether she’s working on a complete website overhaul or a fresh new design, her attention to detail and commitment to usability ensure that each project delivers results that exceed client expectations and enhance their online presence.
Niña
UI/UX Quality Assurance Tester
Nina is instrumental in making sure our websites are visually attractive and fully operational on all devices. She designs personalized avatars that reflect each client’s brand and conducts regular server maintenance to ensure everything runs efficiently. To optimize performance, she also oversees system cleanups using Cloudways and Cloudflare. With her keen attention to detail, Nina carefully tests contact forms, formatting, and AI-driven shipments to ensure a seamless user experience.
She has a strong background in technical support and customer service, complemented by a degree in industrial technology.
Susie
Advertising Account Specialist
Susie combines her marketing degree expertise with her long experience as a purchasing agent to deliver exceptional Google Ads management and strategy at Opdee.
With a proven track record of building long-lasting client partnerships, she excels in content management and optimising Google Business Profiles, ensuring that every campaign not only resonates with audiences but also sustains robust business relationships for lasting success.
Make a digital impact with Opdee!
Ready to enhance your digital presence? Our team of experts is ready to help you achieve your online business goals with data-driven strategies, creative solutions, and measurable results.